The process
We do the launch. You go live.
Nabaperks sets up and launches a no-app browser loyalty card for a single-site UK food-led pub, so the venue can capture existing weekend customers and encourage measurable return visits — without a customer app, POS integration, or extra work at the till.
The midweek problem
The weekend rush you can't clone into Tuesday
Strong Friday and Saturday. Then Tuesday to Thursday the rent, the staff and the kitchen are all still on — just quieter. Most loyalty fixes ask for exactly what a busy pub hasn't got.
I've no time to set up another piece of software.
I don't know what to give away without wrecking my margins.
My customers won't download another app.
I don't want a POS or EPOS integration project.
My staff will forget anything fiddly at the till.
I've no designer for posters.
I'd never know if anyone actually came back.
If it does nothing in month one, I don't want to keep paying.
Every one of those is answered below — and priced so a handful of return visits covers it.
We set up your venue
Your venue profile and branded browser loyalty card, configured for your pub.
We configure your rewards
A recommended 5-stamp food-led cycle plus a custom weighted mystery reward pool — free-starter, coffee-after-lunch, Sunday-roast-upgrade territory — chosen to be margin-safe.
We turn on the automations
Birthday rewards and the Bring-a-Regular referral loop, configured on your card before launch.
We print and post your posters
Your first A4 counter-poster run is generated with your venue QR and counter copy, then physically printed and posted to the pub.
You go live
A permanent venue QR at the counter — no customer app, no POS integration, and no extra work at the till.
Your part: display the posters, honour the rewards, and give your staff a short brief.
What's included
Everything set up before you go live
Six parts of the launch, each tied to a practical objection it removes.
A loyalty card that opens from one venue QR
Removes the “download our app” objection at the counter.
- Customers scan and collect — no app, no wallet pass
- One permanent venue QR, join and stamp journeys tested
- No POS or EPOS integration, no extra till hardware
- Staff keep a simple scan and one short line
A food-led mystery reward pool, set with you
Removes the “what do we give away” guesswork.
- Weighted mystery rewards seeded with your card
- Free-starter, coffee-after-lunch, Sunday-roast-upgrade territory
- Tuned to stay margin-safe
- Edit it or launch with it as-is
Visits, regulars and redemptions you can actually see
Removes the “I'd never know if it worked” doubt.
- Dashboard for visits, members, stamps and returning customers
- Weekly digest of visits, regulars and redemptions by email
- Verified return visits, not guesswork
- Optional location checks at your venue
Birthday treats that send themselves
Removes the weekly job of messaging guests by hand.
- Birthday reward name and terms configured on your card
- The platform issues birthday rewards during a guest's birthday month
- No manual list, no monthly chasing
“Bring a Regular” invites, wired up
Removes the need to buy ads to find new diners.
- Existing members invite new diners with a share link
- Attribution handled automatically
- The referrer's bonus stamps settle after a genuine first visit
Counter posters, printed and posted to you
Removes the hunt for a designer and a print shop.
- A first run of print-ready A4 counter posters with your venue QR
- Counter copy already laid out
- First run physically printed and posted to the pub
The change
From quiet-midweek guesswork to a system you can watch
- Busy weekends, quiet Tuesday to Thursday
- No simple way to bring customers back
- A stamp card nobody can measure — or none at all
- No idea which offers actually pull people in
- A live browser card customers open from your QR
- Printed posters on the counter, working for you
- Birthday treats and referrals running on their own
- A dashboard showing who came back, and when
Say an average return visit is worth about £12 to you once costs are out.
~5 return visits a month cover the £49 subscription — roughly one extra return visit a week.
That £12 is only an example — your margins will differ. You’ll see the real numbers in your own dashboard.
What we do promise: a completed launch, and a pilot that stays free until the card brings back your first regular — a promise tied to a number you can check on your own dashboard.
We do not guarantee midweek revenue or filled tables. We only onboard 5 new pubs a week so we can fully manage each launch and physically print the materials.
Good questions
Frequently asked questions
Do my customers need to download an app?
No. A browser-based loyalty card customers open from your QR code. There's no customer app and no wallet pass — the card lives in the browser, linked to your venue QR.
Does this need POS or EPOS integration?
No. No extra hardware. No POS or EPOS integration required. The floor process stays a simple scan and a short script for your staff.
What exactly do you set up for us?
Instead of handing you empty software, Lapen Inns does the launch. We set up your venue and branded card, configure a 5-stamp food-led cycle and a margin-safe mystery reward pool, turn on birthday automation and the Bring-a-Regular referral loop, and print and post your first A4 counter-poster run. Your part: display the posters, honour the rewards, and give your staff a short brief.
What does it cost?
£49/month, or £490/year — 2 months free — after a 30-day free pilot. There's no setup fee: the launch is included. Card required — cancel anytime from your billing page.
Is there a setup fee?
No. We handle the whole launch: venue and card configuration, a margin-safe mystery reward pool, and your first A4 counter-poster run — generated, printed and posted to your pub. That's all included in the £49/month plan — nothing extra to pay up front.
What if nobody comes back?
First-Regular Guarantee: If your live card hasn't brought back a first regular by the end of your 30-day pilot, the pilot stays free until it does. And the 90-Day ROI Extension: If your loyalty card doesn't record enough return visits to cover your first three subscriptions within 90 days, your next 3 months are completely free. Best case, your regulars come back and the £49 pays for itself. Worst case, you pay nothing more until one does.
What do you not guarantee?
We do not guarantee midweek revenue or filled tables. What we do promise: a completed launch, and a pilot that stays free until the card brings back your first regular — a promise tied to a number you can check on your own dashboard. Your part: display the posters, honour the rewards, and give your staff a short brief.
Why do you only take 5 launches a week?
We only onboard 5 new pubs a week so we can fully manage each launch and physically print the materials. Five is the number a human team can genuinely launch well in a week — if this week is full, your launch is booked into the next one.
How will I know it's working?
Your dashboard shows visits, members, stamps and returning customers, and a weekly digest of visits, regulars and redemptions lands in your inbox. ~5 return visits a month cover the £49 subscription — roughly one extra return visit a week. That £12 is only an example — your margins will differ. You’ll see the real numbers in your own dashboard.
Rather set it up yourself?
The same five steps, whenever you're ready
Five guided steps — share your venue, review the card, confirm your pre-filled rewards, activate billing, then approve your venue QR. No app to build, no POS to connect, nothing to install. On a done-for-you launch, Lapen Inns does those steps for you.
First-Regular Guarantee: If your live card hasn't brought back a first regular by the end of your 30-day pilot, the pilot stays free until it does. Card required — cancel anytime from your billing page.